Growth Marketing Manager

San Francisco, California, United States · Marketing

Description

Role:

We are looking for a Growth Marketing Manager to oversee and manage SOKO’s Paid Marketing channels and Paid Marketing agency. This role will oversee Paid Search, Paid Social, Display, and Affiliates. You will ensure all channels are optimized to drive relevant Sales and Traffic growth to our ecommerce website and wholesale business. You will also research and present new growth channel opportunities as well as build strategy to re-engage our current audience. They will work across multiple teams, reacting quickly in order to optimize digital marketing opportunities.


Specific Responsibilities Include:

About SOKO
Designed in San Francisco. Handcrafted responsibly in Kenya.

We are an ethical lifestyle brand and manufacturing platform that brings together artisan communities in the developing world with consumers worldwide. Our innovative supply chain uses mobile technology to connect independent artisan entrepreneurs directly to Soko and the global marketplace.

Soko has designed proprietary supply chain technology that transforms the mobile phone into a powerful business tool. Through our distributed production model we call our “virtual factory” we have created a mobile phone-driven supply chain that empowers artisans in underserved communities to sustainably improve skills, manage and grow their businesses, and access the global market. The proprietary mobile technology we developed organizes over 2300 independent, distributed artisans into an efficient and demand-responsive “virtual factory” enabling our artisan workshops to earn 4.8X more than an average Kenyan workshop.

We are driven by purpose—to empower marginalized artisans and the communities in which they live by preserving artisanal production techniques and cultural heritage for future generations. We bring ethical and sustainable jewellery to millennial consumers who demand fashion that aligns with their values. By bridging economic, cultural, technological and geographic divides, we are creating a sustainable business for the future.

Our product is handmade from ethically sourced and upcycled materials and is currently sold in over 64 countries and have over 700 points of distribution ranging from Nordstrom, Marine Layer, Amour Vert, Anthropologie, Goop, Zolando, Reformation, and more. We are B-Corp certified and endorsed for social impact by the United Nations, USAID, and the World Bank. More information about Soko can be found on our website www.shopsoko.com.

Requirements

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